Much of my income comes from ghostwriting nonfiction books. My typical client is a business owner, independent consultant, or speaker. Why? Because business professionals are now recognizing that authoring a book gives them instant credibility with potential clients and customers that a brochure never will. This credibility attracts more business.
What does that have to do with you?
Everything.
You, too, can increase your credibility—and attract more writing gigs—by replacing your business cards and brochures with Read the rest of this entry